Workplace Strategy

Aura’s workplace strategy serves as the foundation that connects business strategy and people strategy, creating smart, data-driven workspace solutions that enhance engagement, optimize performance, and maximize space efficiency.

Workplace Strategy

Aura’s workplace strategy serves as the foundation that connects business strategy and people strategy, creating smart, data-driven workspace solutions that enhance engagement, optimize performance, and maximize space efficiency.

What is Workplace Strategy?

Expertly Transforming Workspaces

Workplace strategy is a comprehensive approach that supports an organization’s people-focused goals with its broader business objectives.

It involves creating alignment between the physical and virtual work environments, organizational culture, business processes, technologies, and available resources.

By optimizing these elements, workplace strategy enhances employee experiences and performance while supporting the organization’s mission. This adaptable framework ensures the workplace evolves in response to changing needs, enabling teams to work effectively and thrive over time.

What We Do

With our workplace strategy services, we are setting a new standard for workplace innovation—where every strategy is a step towards creating environments and experiences that inspire, support, and adapt to the evolving needs of every organization we partner with. This approach not only differentiates us but also ensures that we are true partners in workplace transformation, dedicated to delivering outcomes that matter.

Strategy To Space - A Leadership Guide

Strategy To Space: A Leadership Guide

2 Hour Workshop

This workshop is designed for leadership teams to align their business goals with workplace strategy. Through interactive exercises, you’ll identify key employee opportunities or challenges and envision the behaviors and experiences needed to achieve success.

Includes:

  • 2-Hour workshop with the leadership team
  • Customized workbook with results

The outcome: 

A clear understanding of the spaces that will support your organization’s growth, delivered in a customized workbook summarizing the workshop findings. 

Purposeful Workplace Strategy Essentials

Purposeful Workplace Strategy Essentials

3-4 Month Program

Aura’s Purposeful Workplace Strategy Essentials is your foundational step towards a dynamic and effective workspace. We empower you with the clarity and precision needed to understand your employees’ needs and space requirements, leading to enhanced engagement and performance. Create a workplace that works for your team, focusing not just on the amount of space but on the right types of spaces.

The outcome:

An in-depth report and a clear direction on the types of spaces and the amount of space needed for your organization.  

Our Workplace Strategy offerings go beyond traditional metrics, embodying a commitment to measure and share the positive impacts of Aura’s interventions, from employee engagement to organizational resilience.

Trusted by Industry Leaders

Aura has partnered with some of Canada’s leading organizations to elevate their workplaces. With a proven track record of delivering exceptional results, we bring expertise and innovation to every project, ensuring solutions that exceed expectations.

Who is Involved in Workplace Strategy?

Design a Workplace That Works for Your Team

Create a workplace that works for your team, focusing not just on the amount of space but on the right types of spaces.

Our workplace strategy is backed by science-based evidence and data-driven insights, enables Aura to deliver tailored solutions that enhance employee satisfaction and performance while aligning with clients’ long-term goals. Aura provides organizations with the clarity and precision to understand employees’ needs and space requirements, driving improved engagement and productivity.

What They Say

“Aura’s workplace strategy process gave us insight as to how much space we need and how that space will be used and particularly how our workforce wants to use that space”

David Gunasekera, Partner | DuMoulin Black

What They Say

“We are excited to be using Aura’s workplace strategy process to help us better understand our business in today’s environment and create exciting new workflows and opportunities.”

Jamie Lyons, COO | Westland Insurance

What They Say

“We’ve witnessed a bit of a revolution in redesigning the experience our clients and members have when they walk into our branch. The design and experience we’ve created have really facilitated a comfortable and important feeling for our members.”

Megan Garnham | G&F Financial Group

What They Say

The space improved our culture by changing the way we sat, we have now a workplace that allow us to communicate and collaborate more easily. A couple ways that the renovation brought our team together was really living out our value for fun.”

Joe Diplacito | RAM Consulting

Get the most out of your workplace

A well-planned workplace strategy can be the blueprint to future-proof your business growth.

Frequently Asked Questions

What is workplace strategy, and why is it important?

Workplace strategy encompasses the complex web of physical and virtual environments, business processes, management practices, technologies, culture and social norms. An intentional and purposeful workplace strategy considers how each of these elements impact the employee experience and the ability to achieve the organizational goals. 

Read more about workplace strategy

How can workplace strategy improve employee productivity and well-being?

Just like workplace strategy is multifaceted, so are employee productivity and wellbeing. Improving employee productivity involves considering psychological and organizational factors, physical and environmental factors, social and cultural factors, and work matters. Whereas, improving employee wellbeing involves psychological and emotional factors, physical environment, social and interpersonal factors, as well as workplace policies and benefits. Only through an in-depth intentional workplace strategy can we purposely create the conditions that may improve employee productivity and wellbeing. 

Read more ways to improve productivity in the workplace

What are the key components of a successful workplace strategy?

The key components to a successful workplace strategy involve various modalities to learn about your employees and your organization. Through workshops, focus groups, surveys, observation studies, and floorplan, space and data analysis, we commit to deeply understanding how your employees and your organization work. 

With a transparent and data-driven approach, we help you create a workplace that enhances productivity, employee well-being, and long-term success.

Explore the right workplace strategy for your business

How do you measure the success of a workplace strategy?

  • A clear hybrid policy, balancing office and remote work to support both employee needs and business goals.
  • Reinforce company culture, align space with your values and goals, and enhance the employee experience.
  • Clear vision for the future, ensuring your workplace adapts to growth, downsizing, or relocation while continuing to meet your organization’s evolving needs.

How do you manage resistance to changes in workplace strategy?

Managing resistance to change in workplace strategy is a natural part of the process, which can be addressed thoughtfully and effectively. We believe in starting with clear communication, helping employees understand the reasons behind the changes, and showing how it benefits both them and the organization. Involving employees in decision-making from the beginning builds ownership and excitement about the new direction. Providing the right tools, training, and ongoing support ensures everyone feels prepared and confident in navigating the change. We also listen closely to concerns, offering space for open discussion and addressing resistance constructively. By focusing on the positive outcomes of the strategy and reinforcing those over time, we help create lasting engagement and successful adoption of the new workplace approach. 

How can we prepare our organization for future workplace trends?

Preparing your organization for future workplace trends requires a proactive approach that balances strategy, culture, and technology. We begin by helping you assess your current workplace needs and aligning them with emerging trends, whether it’s hybrid work models, new technology integration, or evolving employee expectations. By gathering insights from across your team, we ensure that your strategy supports both your organizational goals and the diverse needs of your workforce. We focus on building a flexible, scalable environment that can adapt to change, while also prioritizing employee well-being, collaboration, and productivity. 

Get the most out of your workplace now

How can I bring my employees back to the office?

The first step is understanding why employees choose to work from home despite having the option to come in. Often, it’s because home offers a “better” experience—fewer distractions, lower costs, and a more personalized environment. The office competes with these benefits but can win by offering a stronger team and social experience. However, this doesn’t happen automatically; simply sharing a space isn’t enough. Building engagement, trust, and social cohesion requires intentional effort, but when done right, it strengthens culture and shifts the gravitational pull from home to office.

Aura Office Services

Pivvot - Workplace Analytics

Pivvot - Workplace Analytics

Office Interior Design - Aura Office

Interior Design

Project Delivery - Aura Office

Project Delivery

Explore the Ideal Workplace Strategy for Your Business

Help us understand your needs so we can determine how we can best support your workplace goals.